Identify your niche
You need to decide clearly what kind of furniture you’re going to create. It can be office furniture, home furniture, or cabinets. Next, you can specify the materials you intend to use, such as upholstery, wood, or metal.
Define your target market
Next, you need to define specific target customers as residential, commercial, or resort areas. Also whether you are only selling locally or reaching a broader market.
Do a market analysis to assess your furniture needs
After identifying your target market, you can consider their distinctive characteristics and needs. Also, you compare with your competitors to find out what they don’t offer. It’s like filling a gap in the market.
Finally, you need to do market analysis to determine the right pricing model for your target market and product.