The shopping experience has a significant influence on the customer buying process and retailers surely need to care much about this to win the very first impression of customers. In offline stores, it is the way retailers decorate their stores, the product display, in-store services to help boost customer shopping experiences.
When it comes to online shopping, it’s all about your website. To be more specific, it’s about how you showcase your products to the customers. We have a distinct term for that called product catalog management. You may wonder, what it’s exactly, how it’s important, and how to manage it to bring delight to customers? Let us uncover in the following.